Estee Lauder founded her own company in 1946 armed with only four products

[BRAND] ESTEE LAUDER

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    Estee Lauder founded her own company in 1946 armed with only four products: Super Rich All-Purpose Creme, Creme Pack, Cleansing Oil, and Skin Lotion. With a desire to bring out the beauty in every woman and an unshakeable belief that all great things begin with a vision, Lauder pioneered the gift-with-purchase marketing technique and quickly developed her company into an international giant.
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